Thinking of Visiting Autumn Fair 2015? Here’s Why You Should.
I’m not entirely sure what happened to summer, but once again it’s Autumn show time. A final chance to pop along and soak up some new cards and gifts before the festive madness hits.
First up on the calendar is Autumn Fair, running 6-9th September. Now in it’s 25th year, Autumn Fair is the little brother of Spring Fair. A little less epic than it’s Spring sibling, Autumn Fair has all the goodness of Spring Fair in a slightly more relaxed manner.
For Autumn Fair 2015, organisers will be playing host to well over 1,300+ exhibitors and welcoming 29,000 visitors from the UK and overseas through the doors.
A key time in the industry calendar, the Autumn shows are a great opportunity to look ahead to 2016 and all the card and gift goodies we can expect to see in the Spring seasons. There’s also time for a few last minute Christmas orders!
Sounds good right? But there are a few more reasons to visit the show. Here’s the rundown:
1. Curated Show Sectors.
Autumn Fair 2015 is divided into 13 carefully edited show sectors. Ranging from Body & Bath, Contemporary Gift & Home, Children’s Gifts, Toys & Gadgets and Fashion Jewellery & Accessories to Table & Kitchen. In short, there’s plenty of inspiration to be found no matter what your area of interest.
2. New & Shiny.
Trade shows are the perfect place to discover all that is new and shiny in the industry. In this respect Autumn Fair 2015 is no exception. The show will see over 300+ new brands exhibiting at the show for the first time. Over 4o0 exhibitors (old and new) will also be launching brand new products. To get started pop along to Hall 5 where you will find the “New Product Showcase”, a curated collection of exciting new products and innovations.
3. Made in Britain
A proud supporter of British design and manufacturing, Autumn Fair 2015 will welcome over 100 exhibitors specialising in British made goodies. If you’re a supporter of British design and craftsmanship these exhibitors are an ideal place to start your show visit.
4. Buyer Bonanza.
Autumn Fair aims to unite the world’s best brands to the industry’s best retailers and it does a formidable job. Attracting a high quality audience of buyers from multiples, independents, online retailers and department stores it’s a great place to mingle with key industry figures.
As in previous years Autumn Fair 2015 expects to welcome key buyers from the likes of Selfridges, Amazon, Harvey Nichols, Paperchase, Homebase, House of Fraser, Harrods, Fenwick, Tesco and many more. For designers and makers hoping to break into retail, Autumn Fair 2015 offers a great platform, with over 82% of buyers attending having direct purchasing power.
5. UKTI Partnership.
If you’re curious about the world of export then Autumn Fair 2015 might be the perfect place for you.
UKTI have partnered with Autumn Fair to help designers and makers build successful export businesses. Autumn Fair 2015 offers a unique opportunity to get advice and pick up tips on how you can add overseas markets to your income stream. A great way to maximise on the popularity of British culture and British made goods.
Not only is there a jam-packed schedule of seminars dedicated to export, but you can also seek guidance and information at the UKTI’s stand (4N21-N32).
6. Brands of China
Alongside the UKTI, the show also offers resources and exhibitors keen to know more about importing. Brands of China offers a full 4 day seminar schedule and access to over 100 + exhibitors.
If you are interested in sourcing from the Far East, visit the Brands of China area of Autumn Fair to discover manufacturers of home and gift products. Translators and experts will be on hand to assist with meetings, as well as offer advice to interested visitors.
7. Trend Bar
There’s so much to see and do in just 4 days that any opportunity to relax is always welcome and the Trend Bar is the perfect place. Not only can you rest your feet for a while but you will also soak in the latest directional buying trends. The Trend Bar provides an inspirational gallery of the top products trending on the Autumn Fair website.
8. Design Lab
If you’re looking for unique and innovative products then the Design Lab in Hall 3 is a must-see. Located in the Contemporary Gift & Home sector, the lab is the place to find exciting new designers that will inspire and amaze you.
9. Catwalk Cool.
If fashion is your thing then the Autumn Fair catwalks are the place to be. Catwalk shows take place each day at 10.30am, 12.30am, 2.30pm and 4.30pm; giving you a look at the latest fashion, design and buying ideas. The shows climax with the BTAA Fashion Accessories Awards, which are held on Sunday 6th September.
10. Retail Shop.
The Retail Shop sector is aimed at helping visitors who wish to grow their business through e-commerce. The sector offers a unique chance to meet with experts and discover how to profit from multi-channel retailing. Exhibitors in this area offer a wide range of services from help growing an online presence to delivering more effective marketing campaigns.
11. Ecommerce Expertise.
Last but not least is access to e-commerce expertise. Situated in the Retail Shop area, the e-commerce theatre offers four days of seminars addressing a wide range of challenges facing the industry. Topics range from social media to Search Engine Optimisation and website design; my own talk at Spring Fair’s e-commerce theatre was on “Creating Compelling Social Media Content” to give you a direct example. In summary, if you have a website or undertake any form of online marketing then the e-commerce theatre offers incredible insight whether your a retailer, designer, maker or publisher.
Autumn Fair 2015 runs from the 6th-9th September at Birmingham’s NEC. To find out more and register to attend the show visit the Autumn Fair website.